What does Back on the Market Mean?

For example:
                Six months ago this home hit the market. 
                Interest rates were 3.5%.
                House did not sell so Seller leased for 6 months
                Back to market and: 
                                Higher interest rates – 6.5% 
                                Higher inventory
                                More particular buyers

The market six months ago is not the same as that of today.  One of the hardest aspects of our job is to guide sellers in adjusting their expectations.  It’s the tale of two markets … explaining the reality of Today’s market, not yesterday’s.

The good news is that there are buyers in EVERY market, regardless of interest rates and other conditions.  The profit margin may have dropped, but look at the equity you have in the home; prepare the home to capture the interest of the market; have it pre-inspected; offer incentives; and, above all, price it right according to today’s conditions, not yesterday’s.   THAT is what we do.  Every day, Every market, for Everyone.  And it works … this subject home went back to market and was under contract in one week!